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57
  • How important are Core Web Vitals for SEO in 2026
    14 minutes

    How important are Core Web Vitals for SEO in 2026?

    Core Web Vitals remain crucial for SEO in 2026 as Google’s primary metrics for measuring real user experience on websites. These performance signals – Largest Contentful Paint, Interaction to Next Paint, and Cumulative Layout Shift – directly influence how search engines evaluate page quality. Whilst they’re not the only ranking factor, they matter significantly in…

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  • Why are my affiliate landing pages loading slowly and hurting conversions
    8 minutes

    Why are my affiliate landing pages loading slowly and hurting conversions?

    Slow-loading affiliate landing pages lose conversions before visitors ever see the offer. The usual causes are oversized images, budget hosting, too many plugins, and an unoptimised database, and on affiliate pages specifically, heavy third-party tracking and ad scripts plus affiliate-link redirect chains. Page speed feeds directly into bounce rates, conversions and search rankings, so understanding…

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  • What is the difference between B2B and B2C iGaming software
    11 minutes

    What is the difference between B2B and B2C iGaming software?

    B2B iGaming software provides the technology infrastructure for businesses to launch their own gaming platforms, while B2C iGaming software operates direct-to-consumer gaming sites like online casinos and sportsbooks. The key difference lies in their target audience: B2B solutions serve other businesses as clients, whereas B2C platforms serve individual players directly. Understanding these distinctions helps gaming…

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  • Where does WooCommerce store data
    12 minutes

    Where does WooCommerce store data?

    WooCommerce stores data in the WordPress database, combining standard WordPress tables with its own. Products are saved as a custom post type in wp_posts, with their attributes in wp_postmeta. Orders in modern installations go to dedicated wp_wc_orders tables rather than to wp_posts, which is where older stores kept them. Customer data sits in the WordPress…

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  • What APIs are essential for iGaming software integration
    8 minutes

    What APIs are essential for iGaming software integration?

    The question of which APIs to integrate is usually asked too late, and it is usually the wrong question. The useful one comes first: where does the boundary run between your content platform and your gaming platform, and which system owns what. Get that wrong and the integration list does not matter, because you will…

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  • What fraud detection systems work best for online gambling
    8 minutes

    What fraud detection systems work best for online gambling?

    There is no single fraud detection system that covers online gambling on its own. Operators run a stack, combining several specialised tools: device and digital-footprint intelligence to spot multi-accounting and bonus abuse, identity verification (KYC) with deepfake-resistant liveness at onboarding, geolocation to enforce jurisdiction, and transaction and AML monitoring on the money path. The best…

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  • What databases work best for high-volume iGaming applications
    8 minutes

    What databases work best for high-volume iGaming applications?

    High-volume iGaming platforms do not run on a single database. They run on a small set of databases, each doing the job it is best at. Player money lives in a relational database (PostgreSQL or MySQL) because it needs strict ACID guarantees and an auditable ledger. Live state (sessions, balances in flight, leaderboards, odds) lives…

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  • What is real-time gaming technology
    6 minutes

    What is real-time gaming technology?

    Real-time gaming technology processes player actions and returns responses within milliseconds, so live casino, in-play sports betting and multiplayer games feel instant rather than delayed. It combines persistent connections, fast in-memory data, low-latency video and infrastructure placed close to players. For iGaming platforms, split-second responsiveness is not a nice-to-have: a noticeable delay when a bet…

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  • What licenses are required for iGaming software deployment
    9 minutes

    What licenses are required for iGaming software deployment?

    iGaming licensing separates two roles. Operators offering games to players need one kind of authorization. Companies supplying the software and platform behind those games need another. Both carry technical obligations that shape how the software is built, tested and monitored, which is why licensing belongs in the architecture conversation rather than only in the legal…

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